Freelance Google Ads Management in Northampton built to increase revenue
Well-managed paid search campaigns on platforms like Google Ads and Microsoft Ads are a powerful driver of leads, sales, and revenue for your business. If you’re looking for an expert who focuses on delivering real results, contact me.
Get the best return on your investment with effective paid ads management
With professionally managed Google Ads and Bing Ads accounts, your business can quickly appear in the search results when potential customers are actively looking for your products or services. Once campaigns are launched, your ads can start generating traffic, enquiries and sales almost immediately.
I’ve been managing Google Ads and Microsoft Ads campaigns since 2006. While the platforms have evolved significantly over the years, one thing has never changed: your campaigns must deliver a measurable return on investment. Whether that means achieving a specific cost per lead, maximising ROI, or improving ROAS (Return on Ad Spend), every campaign is focused on delivering real business results.
I work with small and medium-sized businesses to create highly targeted campaigns that reach the right people, with the right keywords, at the right time.
Contact me for a no obligation conversation if …
- You’re already running campaigns but they’re not delivering the returns you need
- You want to see if Google Ads or Microsoft Ads could deliver leads and revenue for your business
- You’ve run paid search ads before but they’ve not delivered what you’d hoped
Paid Search Ads Benefits
- Near-instant visibility for your business
- Control over when, where and for which search terms, your ad shows
- Ad copy and assets that reflect your brand
- Measurable ROI and lead tracking
- Total flexibility with budgets and spend
Why businesses work with me
Profit first strategy
No reporting on vanity metrics that don’t convert. Every tactic deployed is tied directly to your lead volume and revenue growth. If it doesn’t move the needle for your business, we don’t do it.
Senior level execution
Direct access to the person building your campaigns and optimising your site. Treating your budget like my own, providing high-level strategy and the delivery, focusing on what matters most.
Multi-industry experience
Having driven growth across a variety of industries means I bring a broad toolkit to your business, giving you the competitive edge that is usually reserved for much larger budgets.
Case study: 20% increase in leads, whilst demand decreased by 34%
We reversed an eight-month downward trend in enquiries. With a highly targeted and optimised Google Ads account combined with organic growth, this client’s enquiries increased by 20% while broader search demand fell by 34%.
What clients are saying
Before working with Lorna, we were experiencing a challenging downward trend in enquiries, compounded by a broader dip in market demand for some of our services. Partnering with her has been key to stabilising and growing our digital presence.
Unlike traditional consultants who typically offer advice without implementation, Lorna operates as a practical execution partner. She analysed our setup, restructured our approach, and successfully reversed the decline. Our Google Ads are now targeted at high-intent prospects, and our organic visibility has improved significantly.
We value the fact that we work directly with Lorna throughout. Rather than feeling like one of many clients in a large agency, we benefit from a genuinely personal service from someone who understands our business and is invested in achieving the right results.
For any business looking for direct, expert implementation that drives measurable growth, Lorna delivers exactly that.
Tony, Managing Director, Construction Business
